Manager, Retention & Churn Strategy Disney+

Job-Zusammenfassung:

BUILD SOMETHING BIGGER THAN YOURSELF 

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

How will you contribute to our magical experience?  

The Manager, Retention & Churn Strategy Disney+ is a senior commercial leader responsible for driving subscriber retention and minimizing churn for Disney+ across Latin America. This role owns the regional retention agenda end‑to‑end, orchestrating cross‑functional efforts to protect and grow subscriber lifetime value.

Operating at the intersection of Product, Payments, Marketing, Content Operations & Strategy, Analytics, Finance, and Partnerships, this role serves as the central integrator and decision driver for all initiatives impacting churn. Success in this role requires strong commercial judgment, analytical rigor, and the ability to influence across a complex, matrixed organization.

The Manager, Retention & Churn Strategy Disney+ will be responsible for: 

Churn & Retention Leadership

• Own and lead the regional retention strategy, including medium‑term roadmap definition and prioritization of high‑impact initiatives.
• Coordinate all churn‑related efforts across the organization, ensuring alignment across Product, Payments, Marketing, Content, and Commercial teams.
• Establish and scale experimentation and testing frameworks to systematically assess retention levers and optimize outcomes.
• Drive payments optimization and friction reduction initiatives, with a strong focus on involuntary churn and recovery.
• Partner closely with Analytics, Product & Payments, and Finance to identify core churn drivers and translate insights into clear, actionable interventions.
• Track, evaluate, and communicate performance and financial impact of retention initiatives, ensuring accountability and continuous optimization.

Commercial Business Case Development

• Lead the development of commercial business cases for existing and new retention initiatives, in collaboration with Pricing & Promotions, Product, Marketing, and other operational teams.
• Evaluate feasibility, scalability, risk, and expected P&L impact, ensuring recommendations are grounded in financial discipline.
• Translate analytical insights into clear executive narratives, presenting data‑backed recommendations to senior leadership to inform strategic decision‑making.
• Act as a trusted thought partner to regional and global stakeholders on retention‑related trade‑offs and investments.

BAU Performance Ownership & Executive Reporting

• Own Business‑As‑Usual (BAU) performance reporting for Retention and Churn across the region, ensuring: consistent, high‑quality KPI definitions and tracking, clear visibility against targets and performance benchmarks and action‑oriented insights for leadership forums
• Shape the ongoing retention performance narrative, connecting results, trends, root causes, and corrective levers.
• Ensure leadership has a clear, forward‑looking view of retention risks and opportunities, not just historical performance.

Key Stakeholders:

• Product & Payments, Content Programming, Regional and Global Leadership, Growth Marketing, Analytics & Data, Partnerships & Business Development, Finance Planning & Controllership.

What we need from you to be part of this story:

• 5+ years of experience in strategy, retention, or growth roles within dynamic, consumer-facing businesses with a regional scope.
• Strong strategic thinking with the ability to translate business priorities into actionable initiatives.
• Data-informed mindset, able to move from insight to execution and measurable impact.
• Proven ability to orchestrate and manage cross-functional stakeholders, driving initiatives end-to-end.
• Strong business judgment with a focus on long-term value creation.
• Clear and compelling communication, influencing decision-making at senior levels.
• Advanced English required; Portuguese is a must.

​Additional Information: 

At Disney, we believe it takes great people to create memorable experiences, products and services our consumers know and love. We are a team of storytellers and hire under equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, disability and gender identity. We foster a corporate culture of belonging and inclusiveness, which empowers our staff and company to thrive. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.

“You can design and create and build the most wonderful place in the world. But it takes people to make the dream a reality.” Walt Disney