Director, Digital Marketing
Jetzt bewerben Später bewerben Job ID 10136251 Standort Burbank, Kalifornien, USA Veröffentlichungsdatum 20/11/2025 Unternehmen The Walt Disney StudiosJob-Zusammenfassung:
Director, Digital Marketing
A dedicated, dynamic and seasoned director of digital marketing is needed for the Disney Entertainment marketing team to oversee all aspects of the Marvel Brand, the Marvel theatrical film and Disney+ film and series global campaigns, and additional brand and title work. This is a fast-paced, multi-faceted position that requires creativity, improvisation, organization and communication at a very high level. This position requires some non-traditional working hours (early morning/evening/weekends), light travel and on field level work at events, including premieres, conventions, screenings, set visits, junkets and content days.
Responsibilities:
Work with the SVP to develop and implement a strategic strategy for the Marvel brand on all digital platforms, including company owned social communities.
Develop strong working relationships with key stakeholders within cross lines of business that collaborate with the Marvel brand
Ensure allocation targets are being met across all necessary internal partners
Consistent, deep understanding of performance data across suite of Marvel social and digital accounts to optimize performance.
Host constructive creative discussions with xLOBs to improve social performance.
Collaborate with other title teams under SVP to implement brand strategy for additional Marvel theatrical or streaming titles
Implement new and evolving xLOB partnerships into the Marvel brand as dictated by internal partners
Work with the SVP to establish and implement a comprehensive and inclusive digital campaign strategy on a film/series by film/series basis
Work with agencies and internal departments to research, ideate, design and build world-class 360 interactive campaigns in support of theatrical and streaming releases
Develop, implement, execute and present campaign plans to internal and external stakeholders including studio leads, filmmakers and talent teams
Manage the project lifecycle for multiple concurrent projects, defining and tailoring the processes based on the team and project needs.
Collaborate with internal media team, external media agencies, creative vendors and/or third-party editorial and digital platform partners on integrated programs including social gaming, portal experiences, product launches and break-through programs on innovative platforms from development through production.
Establish key performance metrics on title content and campaign beats and provide regular progress reports, sentiment evaluation and track budgets
Identify and coordinate cross-departmental dependencies to ensure projects move smoothly and obstacles are identified and appraised proactively
Identify key trends, tools, technologies and ongoing market intelligence in the social/interactive/mobile space
Coordinate site launches and/or traffic-driving events with internal/external partners
Oversee relationship and campaign development with internal global markets and stake holders
Develop with SVP campaign filmmaker decks and present to internal key stakeholders
Manage team managers and sr. manager(s)
Basic Qualifications:
10+ years’ relevant experience
Significant experience with the Marvel brand.
Outstanding communication skills, written and oral.
Candidate must demonstrate exceptional working knowledge & emerging media and new technology platforms.
Demonstrated ability to work with others, both in a supervisory role and as a collaborative team player.
Excellent presentation organizational, critical thinking, and problem-solving skills.
A passionate expertise in Social, Mobile and Digital marketing
Creative sensibility a must
Required Education:
Bachelor’s Degree
The hiring range for this position in Burbank, CA is $153,200 to $205,400 per year based on a 40 hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
Über The Walt Disney Studios:
Seit über 95 Jahren sind The Walt Disney Studios die Grundlage, auf der The Walt Disney Company aufgebaut wurde. Heute bietet es seinen Kunden auf der ganzen Welt hochwertige Filme, episodische Geschichten, Musik und Bühnenstücke. The Walt Disney Studios umfasst eine Sammlung von angesehenen Filmstudios, darunter Disney, Walt Disney Animation Studios, Pixar Animation Studios, Marvel Studios, Lucasfilm, 20th Century Studios und Searchlight Pictures. Sie ist auch die Heimat von Disney Theatrical Productions, der Produktionsfirma von erstklassigen Bühnenshows.
Über The Walt Disney Company:
Die Walt Disney Company ist zusammen mit ihren Tochtergesellschaften und verbundenen Unternehmen ein führendes, diversifiziertes internationales Familienunterhaltungs- und Medienunternehmen mit folgenden Geschäftsbereichen: Disney Entertainment, ESPN sowie Disney Experiences. Von seinen bescheidenen Anfängen als Zeichentrickfilmstudio in den 1920er Jahren bis zu seiner aktuellen Vorreiterrolle in der Unterhaltungsindustrie trägt Disney stolz sein Erbe weiter und bietet Geschichten und Erlebnisse von Weltklasse, die alle Familienmitglieder bezaubern. Disneys Geschichten, Figuren und Abenteuer erreichen Verbraucher und Gäste aus allen Teilen der Welt. Gemeinsam schaffen unsere Mitarbeiter und Darsteller aus Niederlassungen in über 40 Ländern der Welt Unterhaltungserlebnisse, die sowohl auf globaler Ebene als auch im heimischen Umfeld begeistern.
Diese Position ist bei Disney Entertainment Operations LLC, das Teil eines Geschäftssegments ist, das wir The Walt Disney Studios nennen.
Disney Entertainment Operations LLC bietet als Arbeitgeber Chancengleichheit. Die Beurteilung der Möglichkeit der Beschäftigung von Bewerbern erfolgt unabhängig von ethnischer Zugehörigkeit, Religion, Hautfarbe, Geschlecht, sexueller Orientierung, Geschlechtsidentität, Geschlechtsausdruck, nationaler Herkunft, Abstammung, Alter, Familienstand, militärischem Status oder Veteranenstatus, Gesundheitszustand, genetischen Informationen oder einer Behinderung, oder anderer gemäß Bundes-, Landes- oder örtlichem Gesetz verbotener Merkmale. Disney fördert eine Unternehmenskultur, in der Ideen und Entscheidungen aller Personen uns dabei helfen, zu wachsen, innovativ zu sein, die besten Geschichten zu schreiben und in einer sich ständig weiterentwickelnden Welt von Bedeutung zu sein.