Site Merchandiser

Job-Zusammenfassung:

At Disney Consumer Products, we inspire imagination around the world and are committed to creating happiness for families and fans by bringing captivating, inspiring, and inclusive products into their daily lives! From toys to t-shirts, console games, books, and more, our team brings our beloved brands and franchises into the lives of families through products and experiences that can be found worldwide, such as the Disney Store e-commerce platform, Disney Parks, local and international retailers, and Disney Store locations.

Disney eCommerce is seeking a motivated, innovative, results-oriented Site Merchandiser to join the Site Merchandising team. As a Site Merchandiser, you will play a critical role in shaping and optimizing the guest experience across all platforms—desktop, mobile web, and app—on DisneyStore.com, driving digital performance through a seamless, friction-free journey. You will collaborate with teams across marketing and technology to enhance site navigation, content, promotions, on-site search, A/B testing, personalization, and more.

This is an onsite position based in Glendale, CA.

You will report to the Manager-Site Merchandising.

Responsibilities/You Will:

• Define and execute digital merchandising strategies to optimize the guest experience across desktop, mobile web, and app platforms on DisneyStore.com to ensure seamless guest lifecycle

• Analyze guest behavior data (e.g., product views, conversion, bounce rate, engagement) using Adobe Analytics to inform site navigation, content strategy, and page-level optimizations

• Translate data findings into actionable recommendations and communicate results from testing to support ongoing site enhancements

• Serve as site lead for A/B testing by identifying opportunities, coordinating tests, reviewing results, and driving actions to enhance the guest experience

• Own end-to-end management of key product categories—driving performance and supporting divisional goals—including presenting site plans, requesting creative assets, and building on-site content

• Collaborate closely with eCommerce Buyers, Planning, Marketing, and Creative teams to align on product priorities, promotions, and featured merchandise, and to develop strategies that drive conversion, demand, and margin

• Ensure product accuracy and optimization within assigned categories, including categorization, attribution, recommendations, and product details with the help of the Assistant Site Merchandiser

• Manage and maintain the setup and testing of all promotional activity for the omni-channel promotional plan with the Assistant Site Merchandiser

• Partner closely with technology teams on site enhancements, features, bugs, and functionality to improve guest experience

• Support the development of personalized on-site experiences using segmentation, customer groups, source codes, and sort algorithms through Salesforce Commerce Cloud (SFCC) and Salesforce Marketing Cloud Personalization (MCP)

• Partner with SEO on upcoming releases/campaigns and new pages, and collaborate on recommendations for page naming and structure to support search optimization

• Monitor internal/on-site search to identify trending items, common misspellings, and null searches and updating to improve search accuracy and guest experience

• Collaborate with peers and leaders to communicate the unique business needs of online retailing to translate franchise, brand, and synergy business tactics to support product growth and the overall company’s strategies

• Mentor and develop the Assistant Site Merchandiser by providing guidance on eCommerce best practices, tools, and tactical execution

Basic Qualifications/You Have:

• 3+ years’ experience in digital merchandising

• Working understanding of marketing channels, tactics, and end-to-end consumer lifecycle

• Proficiency in MS Office Suite

• Salesforce Commerce Cloud experience strongly recommended

• Ability to build strong relationships with peers and senior leadership

• Strong analytical and problem-solving skills

• Clear and effective written and verbal communication a must

• Ability to adapt to change, urgency, and new systems and tools

• Effective multi-tasker with strong sense of accountability, ownership and attention to detail

Preferred Qualifications:

• Cross-category retail experience preferred with a strong understanding and passion for consumer-focused ecommerce

• Proficiency in Adobe Analytics preferred

Additional Information:

Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits.

#DCPJobs

The hiring range for this position in California is $78,200.00 to $104,800.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.