Marketing & Communications Manager - Disney University (Seasonal)

Job-Zusammenfassung:

Disney University is the learning organization responsible for leadership development of Cast, Crew, Imagineers and Employees throughout Disney Experiences. The Marketing team plays an important role in cultivating a culture that inspires learners to propel Disney excellence by unlocking their talents and capabilities through ongoing growth and development. To do so, this role drives the overall communications strategy and execution for Disney University, supports learning initiatives and provides communication support to Disney University programs and projects.

This role requires a high level of collaboration and integration to align efforts around messaging, positioning and prioritizing. This role supports others within the Disney University Marketing, Learning Strategy and Learning Operations teams to clearly communicate offerings in a way that motivates and engages learners. The Marketing Manager reports to the Manager, Disney University Marketing.

What You Will Do:

• Collaborate across teams to align the learning goals with communications strategy for learning experiences across the segment as well as for individual businesses and individual learners
• Develop identities for course/programming brands, marketing strategies and integrated communications plans for various types of learning programs
• Help manage content on disneyuniversity.com, potential mobile sites/apps, email and other communication platforms
• Develop detailed copy, visuals and graphics to support learning offerings and associated marketing and comms plans
• Measure the impact of marketing and communication strategies as well as site traffic on various sites/apps to determine what drives participation and interest; influence the positioning, tone and content for learning engagement
• Integrate with broader Disney Experiences Communications teams to publicize learning offerings in relevant internal communication vehicles
• Proactively generate big-picture thinking and seek out innovative and creative approaches to communication campaigns with an eye toward accessibility, diversity and inclusion
• Identify creative solutions to capture the attention of learners and program participants
• Develop and sustain strong working relationships with members of the broader learning team as well as key internal partners

Required Qualifications & Skills:

• At least 5 years of prior experience in marketing, internal communications, public relations, or equivalent 
• Proficiency with the technical aspects of producing and publishing digital media content, including proficiency in industry relevant graphic design software to create graphical content and assets
• Knowledge of web publishing software and coding including HTML and CSS
• Ability to synthesize large amounts of information into compelling stories and communications strategies
• High-level capacity to be a strong communicator, collaborator and influencer with strong written communication and visual design skills
• Ability to communicate ideas in a fast-paced creative environment
• Possess strong attention-to-detail for proof reading, quality control and consistency
• Strong creative sensibilities, thinks innovatively and is willing to take risks
• Ability to work independently in a fast-paced, deadline-driven environment while effectively managing competing priorities

Preferred Qualifications:

• Prior Disney Experience highly preferred

Education

• Bachelor’s degree or equivalent experience - preferably in Marketing, Advertising, Communications, or related field

Disability accommodation for employment applications

The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, email Candidate.Accommodations@Disney.com with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.

The Walt Disney Company is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.