Senior Influencer Manager
Jetzt bewerben Später bewerben Job ID 10136720 Standort London, Vereinigtes Königreich Veröffentlichungsdatum 10/12/2025 Unternehmen The Walt Disney Company (EMEA)Job-Zusammenfassung:
Influencer Manager – Disney+ EMEA
Be you, be here, be part of the story!
At The Walt Disney Company, magic is more than just a word; it's a way of life. For a century, we've been inspiring imaginations, celebrating diversity, and bringing families together through our beloved stories, characters, and experiences. From our iconic theme parks and resorts to our groundbreaking films, television shows, interactive media and products, we're dedicated to creating magic that knows no bounds.
This is an office-based role. 4 days working in the Hammersmith, London office with 1 day working from home (Monday or Friday).
*Please note that this role will require occasional early morning / late night working hours, as well as travel, depending on team need
Job Summary
We are seeking a dynamic and strategic Senior Influencer Manager to lead the development and execution of a holistic influencer strategy for Disney+ across the UK and EMEA. This role is pivotal in shaping how we engage with creators to drive brand love, cultural relevance, and audience growth, while ensuring seamless integration across PR, social, and marketing workstreams.
You will be responsible for evolving our influencer approach and building long-term strategic partnerships, establishing a robust and diverse roster of creators with whom we have deep, trusted relationships. You’ll work closely with regional teams to ensure our influencer activity is aligned, complementary, and culturally resonant across markets.
The role sits within the regional Disney+ social and PR team, and reports to the Director of Comms and Social and will require extensive senior stakeholder management across the business.
We want a candidate who can spearhead bold, platform native ideas that elevate our content and brand in the social space and has expertise operating in both the gifted and paid influencer space. The chosen candidate will be the driving force behind exclusive influencer events, activations, premieres, junkets, press trips and creative production concepts to support an incredible content slate in 2026. Using industry best practices and innovative strategies, this candidate is tasked with developing and delivering engaging and impactful creator content at scale.
You will manage and empower a high-performing team (inclusive of an Influencer manager and Supervisor) to deliver bold, innovative creator content and standout activations and will have responsibility and control of all campaign budgeting.
The Influencer Manager will be joining a team that’s passionate about what we do. We approach our work with a positive mindset with creative approaches to problem-solving, no matter the task. We support each other to do the same. We’re respectful of each other and are individually committed to each fostering a team that is trusting, transparent and inclusive. We are committed to excellence at all levels and are always looking to improve. We know that our roles can require resilience, and we support each other to flourish.
Key Responsibilities:
Strategic Leadership:
Define and drive the overarching influencer strategy for Disney+ in the UK and EMEA, ensuring alignment with brand priorities and audience insights.
Shape innovative and creative influencer campaigns and activations for some of the biggest TV shows on the planet across owned, earned and paid channels– from UK Originals such as Rivals and A Thousand Blows, to tentpole US shows such as Ryan’s Murphy’s All’s Fair and the return of Percy Jackson, to some of our most beloved long running series such as Grey’s Anatomy and Modern Family.
Champion a long-term, relationship-first approach to influencer engagement, moving beyond campaign-based activations.
Responsible for running influencer budget effectively and meeting all budgetary reporting deadlines
Act as a thought leader within the business, educating internal stakeholders on the evolving creator economy and sharing strategic and creative guidance on all brand and content campaign activations
Cross-Functional Collaboration:
Work closely with PR, social, marketing and partnerships teams to ensure influencer activity is fully integrated, complementary, and avoids duplication or conflict.
Assess and analyse appropriate creators for us to partner with and work in close collaboration with corporate brand management, legal and compliance teams to vet creators, ensure approval of appropriate content and mitigate any risk to brand reputation
Act as a central point of coordination for influencer efforts across departments, ensuring consistency in messaging and execution.
Demonstrate sound judgment and a strong moral compass when reviewing influencer content, ensuring all activations align with Disney+ values, guardrails and uphold brand integrity across platforms.
Work hard to maintain a close working relationship with our lead agency, ensuring prompt delivery of information and feedback and oversee all contractual documents
Creator Relationship Management:
Build and maintain strong, authentic relationships with a diverse roster of creators, fostering trust and collaboration.
Develop and manage a structured creator engagement programme, including regular touchpoints, content co-creation opportunities, and feedback loops.
EMEA Integration:
Collaborate with EMEA regional teams to share best practices, align on strategic priorities, and support local market execution.
Ensure influencer activity reflects cultural nuances and resonates with audiences across different territories.
Performance & Insights:
Set clear KPIs and measurement frameworks to evaluate the impact of influencer activity
Use data and insights to continuously refine strategy and inform future planning.
The experience you will have:
You thrive in complex, matrixed environments, confidently navigating established processes while collaborating cross-functionally with agencies, creative teams, and senior stakeholders to deliver seamless execution.
Briefing influencers and agencies is second nature, you combine data-driven insight with a nuanced, human approach, tailoring strategies to fit creators rather than defaulting to one-size-fits-all.
You champion a test-and-learn approach, leveraging analytics and KPI frameworks to trial new strategies, refine performance, and fuel ongoing innovation.
You bring a robust understanding of industry standards and legal frameworks governing influencer marketing, ensuring all activations are compliant, brand-safe, and reputationally sound.
You live and breathe social, are fluent across platforms including TikTok, Instagram, YouTube, Facebook and X, with a sharp eye for emerging talent, platform shifts, and are plugged in to cultural trends that shape the creator economy.
You’re able to manage multiple campaigns and stakeholders all at once with clarity and a sense of calm.
Your black book of creators, agents, and agencies is second to none, built on trusted relationships and a deep understanding of the influencer landscape across entertainment, lifestyle, and pop culture.
You boast a collaborative mindset and proactive can-do approach to problem-solving
You’re passionate about great television across genres, and channel that curiosity into your work, always seeking fresh angles, new voices, and creative ways to spark conversation.
Experience within a streaming service, broadcaster, or entertainment brand is a strong advantage, bringing valuable context to campaign development and audience engagement.
The Perks:
25 days annual leave
Private medical insurance & dental care
Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
Disney Discounts: you are entitled to discounts on designated Disney products, resort food and beverages and ticketing
Excellent maternity & paternity leave
Business Resource Groups – Women @ Disney, Diversity @ Disney, Pride @ Disney etc.
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
Über The Walt Disney Company (EMEA):
Disney EMEA hat sich zum Ziel gesetzt, mit einem Team von über 6.000 Mitarbeitern, die in 59 Märkten mit Niederlassungen in 29 Ländern tätig sind, das Wachstum, die Innovation und die Affinität zur Marke in einer Vielzahl von Ländern zu fördern.
Über The Walt Disney Company:
Die Walt Disney Company ist zusammen mit ihren Tochtergesellschaften und verbundenen Unternehmen ein führendes, diversifiziertes internationales Familienunterhaltungs- und Medienunternehmen mit folgenden Geschäftsbereichen: Disney Entertainment, ESPN sowie Disney Experiences. Von seinen bescheidenen Anfängen als Zeichentrickfilmstudio in den 1920er Jahren bis zu seiner aktuellen Vorreiterrolle in der Unterhaltungsindustrie trägt Disney stolz sein Erbe weiter und bietet Geschichten und Erlebnisse von Weltklasse, die alle Familienmitglieder bezaubern. Disneys Geschichten, Figuren und Abenteuer erreichen Verbraucher und Gäste aus allen Teilen der Welt. Gemeinsam schaffen unsere Mitarbeiter und Darsteller aus Niederlassungen in über 40 Ländern der Welt Unterhaltungserlebnisse, die sowohl auf globaler Ebene als auch im heimischen Umfeld begeistern.
Diese Position ist bei The Walt Disney Company Limited, das Teil eines Geschäftssegments ist, das wir The Walt Disney Company (EMEA) nennen.
The Walt Disney Company Limited bietet als Arbeitgeber Chancengleichheit. Alter, ethnische Zugehörigkeit, Hautfarbe, Religion oder Weltanschauung, Geschlecht, Nationalität oder Herkunft aus einem bestimmten Land, sexuelle Orientierung, Geschlechtsangleichung, Familienstand, Behinderung, Schwangerschaft oder Mutterschaft von Bewerbern fließen nicht in die Entscheidung über die Vergabe einer Stelle mit ein. Disney fördert eine Unternehmenskultur, in der die Ideen und Entscheidungen aller Mitarbeiter uns helfen, zu wachsen, zu innovieren, die besten Geschichten zu schreiben und in einer sich schnell verändernden Welt wichtig zu sein.