Assistant Manager, Performance Marketing, Disney+
Jetzt bewerben Später bewerben Job ID 10101385 Standort Minato-ku, Japan Veröffentlichungsdatum 26/09/2024 Unternehmen The Walt Disney Company (APAC)Job-Zusammenfassung:
Job Summary:
- The Assistant Manager, Performance Marketing will report to the Manager, Performance Marketing and will be responsible for assisting with the day-to-day management of performance marketing initiatives for the Japan market. You will be supporting the execution of initiatives across various performance marketing channels (paid/owned).
- To succeed in this role, you should have strong knowledge of digital media marketing and experience managing multiple projects at once. We are looking for a team player with strong communication and problem-solving skills.
Responsibilities:
- Provide support across Growth Marketing Initiatives:
- Provide support to Performance Marketing Manager with the ongoing management / optimization of digital campaigns and test programs across performance marketing channels, including the monitoring of local channel trends
- Assist in the project management of local Performance Marketing initiatives working with internal and external stakeholders in ensuring timely delivery and launch
- Assist in delivering against target CPA and subscriber acquisition volumes
- Performance Marketing Campaign Management:
- Able to gather and define project requirements and adapt in a fast-changing environment with a degree of flexibility
- Assist in the monthly planning of Performance Marketing campaign priorities and ensure all campaign requirements for respective channels are adhered to
- Work with the creative and channel teams to prepare all campaign assets, and ensure approval for distribution and trafficking as per planned dates
- Collaboration:
- Work with wider marketing teams internally to integrate growth marketing initiatives with broader marketing plans
- Support the Growth Marketing team in partnering with regional and global teams on sharing of best practices and plans
- Record minutes of global calls, and follow up on key action points
- Reporting:
- Manage weekly local and regional reporting, as required
Competencies & Core Attributes:
- Analytical mind-set, strategic thinker
- Effective relationship builder, and a collaborative, constructive team player
- Positive attitude and flexible of thought, champions change and drives results
- Curious, resourceful and a creative problem-solver
- Discreet and able to follow strict commercial confidentiality disciplines
- Able to work well with ambiguity, and comfortable working in a fast-paced environment
Desired Qualifications:
- 3+ years’ experience in related marketing roles
- Proven experience within digital media and programmatic platforms
- Marketing Strategy and Operations: A fundamental understanding of best-practice across programmatic digital, from customer identification and segmentation, to strategic planning, campaign implementation, measurement and optimization.
- Teamwork and Time-Management: Proven ability to work effectively in a team environment, working at pace, with multiple stakeholders (local and international), managing multiple priorities and deadlines.
- Native level fluency in Japanese and business level English
- Loves content!
Über The Walt Disney Company (APAC):
Seit über 70 Jahren unterhält The Walt Disney Company die Verbraucher im asiatisch-pazifischen Raum – und bereichert das Leben der Menschen. Der Verbraucher von heute kann neue Markenerlebnisse auf viele Arten und in vielen Märkten von Australien, Neuseeland, Festlandchina, Japan, Korea bis Südostasien entdecken.
Über The Walt Disney Company:
Die Walt Disney Company ist zusammen mit ihren Tochtergesellschaften und verbundenen Unternehmen ein führendes, diversifiziertes internationales Familienunterhaltungs- und Medienunternehmen mit folgenden Geschäftsbereichen: Disney Entertainment, ESPN sowie Disney Experiences. Von seinen bescheidenen Anfängen als Zeichentrickfilmstudio in den 1920er Jahren bis zu seiner aktuellen Vorreiterrolle in der Unterhaltungsindustrie trägt Disney stolz sein Erbe weiter und bietet Geschichten und Erlebnisse von Weltklasse, die alle Familienmitglieder bezaubern. Disneys Geschichten, Figuren und Abenteuer erreichen Verbraucher und Gäste aus allen Teilen der Welt. Gemeinsam schaffen unsere Mitarbeiter und Darsteller aus Niederlassungen in über 40 Ländern der Welt Unterhaltungserlebnisse, die sowohl auf globaler Ebene als auch im heimischen Umfeld begeistern.
Diese Position ist bei TWDC (Japan) Ltd., das Teil eines Geschäftssegments ist, das wir The Walt Disney Company (APAC) nennen.